Introducing OMX FootTrack

Proximity Marketing Reimagined

Transform your physical space with smart beacons and NFC technology. Track foot traffic, analyze customer behavior, and deliver personalized experiences in real-time.

Smart Hardware, Smarter Insights

Our cutting-edge beacons and NFC tags seamlessly integrate with your space, providing powerful analytics and enabling personalized customer interactions.

Bluetooth Beacons

Long-range proximity detection with battery-powered beacons

NFC Tags

Tap-to-interact experiences with no power required

QR Codes

Scan-to-engage solutions for quick deployment

Analytics Hub

Central dashboard for all your proximity data

Features

Everything You Need for Proximity Marketing

OMX FootTrack combines hardware and software to create a complete proximity marketing solution.

Foot Traffic Analytics

Track customer movement patterns, dwell times, and high-engagement areas with heat maps and detailed analytics.

Proximity Campaigns

Create targeted marketing campaigns triggered by customer location, with personalized messaging and offers.

Real-time Insights

Get instant notifications and live data on customer interactions, campaign performance, and device status.

Customer Segmentation

Target first-time visitors, returning customers, or loyalty members with different messaging strategies.

Easy Integration

Seamlessly connect with your existing CRM, POS, and marketing systems for a unified customer experience.

Hardware Management

Monitor beacon health, battery levels, and connectivity status from a central dashboard.

How It Works

Simple Setup, Powerful Results

Get up and running with OMX FootTrack in just a few simple steps.

1

Install Hardware

Place beacons and NFC tags strategically throughout your space. Our setup guide helps you optimize placement.

2

Configure Dashboard

Set up your store layout, create customer segments, and design your first proximity campaigns.

3

Analyze & Optimize

Track performance in real-time, gain insights from customer behavior, and refine your strategies.

Use Cases

Perfect For Any Physical Space

See how different industries are leveraging OMX FootTrack to transform their customer experience.

Retail Store Layout
Beacons placed strategically throughout the store

Retail Stores

Transform your retail space with location-based marketing that drives engagement and sales.

  • Send personalized offers when customers enter specific departments
  • Track customer flow and optimize store layout
  • Provide product information via NFC tags on displays
  • Measure campaign effectiveness with real-time conversion tracking

Ready to Transform Your Space?

Get started with OMX FootTrack today and unlock the power of proximity marketing.